More about the iPhone and Apple

Ok... This is a bit crazy. Actually, the only crazy thing about this is that there are just so many crazy people out there like me! I mean... Apple release a totally new device in April called the iPad. It is revolutionary and "magical" and totally creates a whole new genre of device! Not more than a few months later, Apple unveils their updated iPhone. It isn't nearly as ground-breaking as the iPad... or is it? As successful as the iPad was/is; this iPhone which is merely an update to their existing line of cell phones, sells more than 600,000 units in the first day! So much so, that the delivery date of these phones is pushed at first to 2 weeks away and then nearly a month away! Think about it! Over 600,000 people (including myself), slapped down over $400 for a new iPhone that they won't even receive for another month. This kind of success is just incredible. But if you had seen the keynote that Jobs delivered, you'd understand. What other company gets away with presenting the public with a one hour commercial and have people banging at the door to get in? What other company can triumph over last year's triumph again and again? I am only amazed by the consistency and duration of Apple's ingenuity, marketing and development. It isn't just a product. It isn't just a commercial and it isn't just some new gadget. Every aspect works in conjuction with the next. Whether you are talking about their marketing plan, their hardware or their software- you must agree that the cohesiveness of the company as a whole is proven through their own customer's loyalty and acceptance. 

 Apple is not a democracy. This is the epitome of Plato's idea of autocracy. Had Apple been a democracy, we'd be left with mediocrity and quite possible still be carrying around a flip-phone with buttons! Mediocrity doesn't like to change. Although it is the most fair (possibly) in regard to politics, companies, ideas, art and music are often best left to the single individuals that have the capability of performing their true nature unto the world unimpeded by the rest of us- the mediocre folk. But I understand this. And so I am quite happy to pay and wait for my iPhone. It is my way of encouraging, voting for, and approving, the things that I believe in. I do the same thing for any form art- be it technology, music or sport, I pay for it because my penny is my vote. 

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